A brand is a living thing.

Brands are ideas planted with clear intent and hope for the future. A brand is much more than just a logo – it is all the components that will help it grow strong and true – and should be firmly rooted in everything you do. Brands need some rigidity to be steady and some flexibility to adapt. In order to thrive, brands require commitment and care, diligence and patience. Enduring brands are cared for and maintained.

But environmental factors happen. These events and experiences shape the way a brand grows over time. This may mean a brand needs to adapt – it could be something small like getting back to the roots, tweaking components, or maybe even starting over from the ground up.

Hi, I’m Sarah. I am a branding specialist.

I live and work tucked under towering Douglas Fir and sprawling Western Red Cedars. I have come to see the similarities between the way trees and brands form, grow, thrive, change and wither. I can help you thoughtfully plant and tend to your brand so it takes care of you, much the same way trees take care of us.

I am humbled and grateful to live and work on the Unceded Territory of the Tseshaht and Hupacasath First Nations.

BRAND STRATEGY

BRAND DESIGN

BRAND AUDITING

BRAND MAINTENANCE

SOME OF THE ORGANIZATIONS + BRANDS

I HAVE WORKED WITH:

Aboriginal Tourism BC (Now Indigenous Tourism BC)
Be Ceremonial
Binnie Civil Engineering Consultants
City of Coquitlam
City of Delta
City of Mission
City of Richmond
City of Surrey
City of White Rock
Cowichan Valley Regional District
District of North Saanich
District of Sparwood
District of Tofino
Independent Investigations Office of BC
Metro Vancouver Regional District
Moving Friends Forward Group
Peace River Regional District
Still Here Mindfulness and Recovery
Surrey Environmental Extravaganza
Surrey Parks
Surrey SPARK Stages for Surrey Civic Theatres
Township of Langley
UBC Campus and Community Planning
UBC VGH Pancreas Centre BC